iPhone owners massively rent their mobile devices and change them on Android-smartphone
Company statistics results BankMyCell, engaged in mobile trade-in, showed catastrophic statistics about loyalty to the Apple brand. A recent report transpired bad for fans of the "apple" of the fact – for the last 9 months, the owners iPhone massively losing out to mobile devices, and change them on Android-smartphone. Statistics were collected through 38,000 transactions.
See also the story about Apple's updates:
Judging by the published data, 26% of owners of iPhone X decided to abandon the acquisition of iPhone XS, and go to the Android-smartphone, most often on the Samsung model. Among the owners of "Android" few were willing to side with Tim Cook – the figure was only 7.7%.
The figures show that iPhone users loyal to Apple products has decreased to 73% in 2019. This is the lowest for the last 8 years. For comparison, in 2017 this figure was 92%. It is fair to say that there is no source of data on users of other brands who might also want to upgrade to the new iPhone.
Recall that last year, Android owners actively run away on the iPhone. It should also be noted that the iPhone XS with the & # 39 is the most expensive smartphone in the world, but Tim Cook justified the transcendental price tag.
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